- Create a plan by defining the frequency of your newsletter (such as monthly or quarterly) and the types of articles or sections you'd like to include. Also develop a template you can easily modify for each issue.
- Encourage teamwork by assigning a few people to specific parts of the newsletter each month, such as pulling company stats (sales volume, incoming calls, trade show outcomes, etc.), writing feature articles about company events, and so on.
- Create an idea library. Stockpile various ideas, photos, jokes, quotes, seasonal graphics, etc., to save time down the road.
- Acknowledge employee birthdays, corporate anniversaries, new hires, promotions, etc.
- Consider offering a "message from the president" to make employees the first to know about new products, company changes, initiatives, etc.
- Highlight successes. If a department had an outrageous month, highlight their achievements, and offer a company-wide congratulatory message.
- Share encouraging survey results, customer compliments, and thank you notes from appreciative customers.
- Consider a Q&A section where employees can submit questions and have a leader provide answers in an open forum for all to see.
- Use an "employee spotlight" article to help staff members get to know their colleagues better. This type of article can range from information about the employee's position within your company to their personal hobbies, interests, and the like.
What other ideas can you think of for an internal newsletter? Share your thoughts in the comments below.
